Planned Parenthood Out of Home Campaign:
"HERE TO HELP" Art & Copy: Lane Afrookteh & Cammi Lin TASK Educate people on Planned Parenthood’s many services. INSIGHT Often, conversations about reproductive and sexual health are sugar coated or avoided completely due to its “taboo” nature. IDEA Bring the conversation to the people — whether they want the nitty gritty details or just the big idea.